The Importance of Customer Relationship Management (CRM) Systems for Manufacturing Companies

Key Points: INTRODUCTIONWith the manufacturing sector facing multiple challenges, like the Covid pandemic, supply chain disruptions, and economic fluctuations, companies must harness every tool available to stay competitive. One area of focus is meaningful sales KPIs and analytics. Not just because I studied, and love, statistics, but in many companies I work with today, the […]
Learn why your best sales outcome may be to lose fast!

There are three keys of an effective sales process: As a business leader, you know how important it is to maximize the usage of all your assets. I imagine this applies to any business, but it has a heightened focus in manufacturing due to higher capitalization and, in many markets, very tight margins. As a […]